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HeyReach

HeyReach provides B2B social automation tools for agencies and sales teams, enabling efficient, genuine outreach.

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Social outreach from HeyReach, logged next to everything else

HeyReach automates social outreach across many sender accounts. OutboundSync logs that activity in Salesforce, HubSpot, and more: connection requests sent and accepted, standard and premium messages, replies, follows, post likes, profile views, and HeyReach's manual and automatic lead tags.

Social sync depends on matching, and a social profile URL is the one identifier HeyReach always sends. OutboundSync matches on that URL by default, can fall back to email, and can match on your own lookup ID, so activity lands on the record your team expects.

HeyReach's native HubSpot connector syncs one way and has no Salesforce counterpart. OutboundSync covers both CRMs and pushes HubSpot lists or Salesforce reports back to HeyReach as exclusion lists, so customers never get a cold social pitch.

What you get

  • Connection requests, acceptances, messages, and replies as CRM activity
  • Follows, post likes, and profile views for engagement signals
  • Manual and positive/negative auto-tags for routing
  • Matching by social profile URL, email, or your own lookup ID
  • HubSpot lists or Salesforce reports synced back as exclusion lists
  • Salesforce support HeyReach does not ship natively

What syncs from HeyReach

OutboundSync receives these HeyReach events in near-real time and writes them to the matching CRM record. Pick a CRM below to see exactly where each one lands.

HeyReach events OutboundSync syncs
EventChannel
Connection request sentSocial
Connection request acceptedSocial
Message sent— Standard and premium messagesSocial
Reply received— Standard and premium message repliesSocial
Follow sentSocial
Post likedSocial
Profile viewedSocial
Lead tag updated— Manual tags plus positive, negative, and generic auto-tagsSocial

Do you still need OutboundSync if HeyReach has a native integration?

HeyReach's native HubSpot integration logs social activity well, but it is one-way and HubSpot-only — there is no native Salesforce connector, so both CRMs and block-list control come from OutboundSync.

CRMNative connectorWith OutboundSync
HubSpotSync is one-way (social to HubSpot). It cannot enforce CRM block lists back in HeyReach, and it is HubSpot-only.Syncs the same social activity into HubSpot and pushes HubSpot lists back to HeyReach exclusion lists so suppression is enforced at the source.
SalesforceHeyReach has no native Salesforce connector — native Salesforce tracking is a public roadmap request, reachable otherwise only through generic automation tools.Syncs HeyReach social activity into Salesforce directly, so social touches land on the right records alongside email and phone.

Full native integration comparison →

Integration tier

HeyReach is a gold tier OutboundSync integration partner.

OutboundSync Integration Partner – Gold tier

Gold is the highest tier. These are direct live integrations built by OutboundSync, with two-way sync and many users.

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HeyReach integration FAQ

  • Which CRM systems does the HeyReach integration support?
    This HeyReach integration supports Salesforce and HubSpot through OutboundSync.
  • Is the HeyReach integration live?
    Yes. It is currently live as a direct integration.
  • Is HeyReach sync one-way or two-way?
    HeyReach currently uses two-way sync in OutboundSync.
  • What HeyReach data can OutboundSync sync?
    OutboundSync syncs social activity into CRM records for workflows, reporting, and attribution.
  • Do we need custom middleware to connect this integration?
    No. OutboundSync provides a managed integration layer so teams can connect outbound tools to CRM workflows without maintaining custom middleware.
  • What social data does HeyReach send to OutboundSync?
    HeyReach sends social activity events—connection requests, messages, and engagement—which OutboundSync logs to contact and company records in your CRM.

HeyReach resources

Tutorials, case studies, and updates related to HeyReach.

Company

Partner spotlight: HeyReach

HeyReach is a social selling platform for agencies, founded in 2023. Learn what it does and how it syncs outreach into your CRM with OutboundSync.

Jason Ma