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SuperSend

SuperSend is a sales engagement platform focused on high-volume email outreach and campaign automation.

BronzeBetaSales Engagement PlatformDirectOne-way sync United States

SuperSend email events as structured CRM activity

SuperSend is a cold email platform focused on sending infrastructure. OutboundSync logs its campaign events in Salesforce, HubSpot, and more: sends, opens, link clicks, replies, bounces, unsubscribes, and leads marked interested.

SuperSend offers a built-in HubSpot connector for contacts and basic engagement. When you move activity logging to OutboundSync, leave that connector off so the two don't log the same events twice. SuperSend has no Salesforce connector of its own, and OutboundSync covers that CRM directly.

OutboundSync works with every SuperSend plan, and the OutboundSync team sets up the source with you during onboarding.

What you get

  • Sends, opens, clicks, replies, bounces, and unsubscribes as CRM activity
  • Interested events for routing and alerts
  • Salesforce support SuperSend does not ship natively
  • Works with every SuperSend plan
  • Guided setup from the OutboundSync team

What syncs from SuperSend

OutboundSync receives these SuperSend events in near-real time and writes them to the matching CRM record. Pick a CRM below to see exactly where each one lands.

SuperSend events OutboundSync syncs
EventChannel
Email sentEmail
Email openedEmail
Link clickedEmail
Reply receivedEmail
Email bouncedEmail
Lead unsubscribedEmail
Lead marked interestedEmail

Integration tier

SuperSend is a bronze tier OutboundSync integration partner.

OutboundSync Integration Partner – Bronze tier

Bronze is our third tier. These are direct beta integrations by OutboundSync, with one-way or two-way sync, typically newer or early-stage.

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SuperSend integration FAQ

  • Which CRM systems does the SuperSend integration support?
    This SuperSend integration supports Salesforce and HubSpot through OutboundSync.
  • Is the SuperSend integration live?
    Current status is beta, with a direct integration.
  • Is SuperSend sync one-way or two-way?
    SuperSend currently uses one-way sync in OutboundSync.
  • What SuperSend data can OutboundSync sync?
    OutboundSync syncs email activity into CRM records for workflows, reporting, and attribution.
  • Do we need custom middleware to connect this integration?
    No. OutboundSync provides a managed integration layer so teams can connect outbound tools to CRM workflows without maintaining custom middleware.

SuperSend resources

Tutorials, case studies, and updates related to SuperSend.