HotHawk social events now supported
OutboundSync now syncs HotHawk social messages and conversation tag events into HubSpot and Salesforce alongside existing email events.
Harris Kenny


HotHawk → Pipedrive
Know what your inbox team decided before you open a deal. OutboundSync pins HotHawk messages, labels, and opportunity changes to the Pipedrive Person as Notes.
HotHawk integrates with Pipedrive through OutboundSync. HotHawk email sends, received emails, bounces, labels, thread assignments, threads marked done, opportunity updates, and social messages and tags are written as Notes pinned to the matching Pipedrive Person. OutboundSync finds or creates the Person and can set an owner on new records.
| Status | Beta (Pipedrive is a one-way beta CRM) |
|---|---|
| Channels | Email and social |
| Direction | One-way, HotHawk → Pipedrive |
| Pipedrive records | Persons |
| Block lists | Not available for this pairing |
| HotHawk plan | Needs webhook access |
| Setup | Guided: marketplace OAuth, then onboarding with the OutboundSync team |
HotHawk tracks its own opportunities and deal stages inside the inbox, while Pipedrive holds the deals your sales team forecasts. OutboundSync connects the two without letting them fight: HotHawk opportunity changes land as Notes on the Person, and Pipedrive deals only move when a rep moves them.
Because HotHawk handles both email and social threads, the Person match needs to cover both. Social activity uses the Person field you choose for profile URLs, and email activity matches on email, so every message lands on one Person.
Every event below arrives in near-real time and lands on the matched Pipedrive record. Pick the ones you want per source.
| Event | Channel | Where it lands in Pipedrive |
|---|---|---|
| Email sent— Includes sends to leads with a specific label | Note pinned to the Person | |
| Email received— Includes replies from leads with a specific label | Note pinned to the Person | |
| Email bounced | Note pinned to the Person | |
| Label added— A specific label, or any label | Note pinned to the Person | |
| Opportunity updates— Opportunity created, won, or lost, and deal stage changes | Note pinned to the Person | |
| Thread updates— Thread marked done or assigned | Note pinned to the Person | |
| Social message sent | Social | Note pinned to the Person |
| Social message received | Social | Note pinned to the Person |
| Social conversation tag added | Social | Note pinned to the Person |
Event names come from the HotHawk webhooks OutboundSync receives. Pipedrive is a one-way beta, so exact event coverage is confirmed during onboarding. See the HotHawk event reference.
HotHawk labels and assignments on the Person show whether a reply is worth a deal.
Opportunity won Notes flag Persons your inbox team already converted.
Set an owner when OutboundSync creates a Person from HotHawk activity.
The options teams weigh before they commit a production sync.
| Option | What it does | Trade-off |
|---|---|---|
| Zapier, Make, or n8nCompare integration platforms | Catch HotHawk webhooks and write each event to Pipedrive with a workflow you build. | Every event type, retry, and field change is a workflow you maintain, billed per task or step. |
| Custom buildBuild vs buy | Write your own service against the HotHawk and Pipedrive APIs. | You own matching, deduplication, API limits, and every upstream schema change. |
| OutboundSync | Pre-built email and social activity sync into Pipedrive Persons. | One-way beta with guided onboarding. Lighter configuration than HubSpot or Salesforce today. |
Authorize OutboundSync from the Pipedrive Marketplace with the same email you use in OutboundSync.
The OutboundSync team creates your HotHawk source with you and points HotHawk's webhooks at it.
Select HotHawk when you create the Pipedrive source, and confirm how contacts are matched.
Trigger one HotHawk event and confirm it on a real Pipedrive Person.
Launch with the OutboundSync team watching the first production events in Pipedrive.
Needs webhook access
OutboundSync receives HotHawk activity through webhooks. Confirm your HotHawk plan includes webhook access, or ask us to check during setup.
Pipedrive is a one-way beta. There is no Pipedrive plan gate on our side; onboarding runs with the OutboundSync team.
Trusted by outbound teams
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TapcheckTutorials, case studies, and updates related to HotHawk.
OutboundSync now syncs HotHawk social messages and conversation tag events into HubSpot and Salesforce alongside existing email events.
Harris Kenny
A quick walkthrough with your own stack. Setup takes minutes, with no long-term contract.
