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Instantly → Close

Instantly + Close outbound integration

Connect Instantly to Close through OutboundSync's direct beta CRM integration. Close is supported as a Connected Account today, with one-way email activity sync into Close Leads and guided onboarding from the OutboundSync team.

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Sync outbound activity into Close

Sync activity into Close

Write outbound activity into Close Leads so reps can review outreach in Close instead of switching tools.

Sync email activity

One-way outbound email activity can be synced into Close Leads during the current beta.

Guided onboarding

The OutboundSync team handles Close beta onboarding, webhook receiver setup, and the first test sync.

Your integration options

Can I use an existing tool?

Close is available as a direct beta CRM connection in OutboundSync. Today the Close rollout is intentionally lighter than HubSpot or Salesforce: it is one-way only, has less configurability, and onboarding is handled with the OutboundSync team. The advantage is a clean way to log Instantly activity on Close Leads without custom middleware.

Where OutboundSync excels

OutboundSync helps teams land webhook-driven outbound activity on Close Leads without requiring manual logging or custom middleware.

  • One-way outbound email activity synced into Close Leads
  • Guided onboarding with the OutboundSync team
  • One-way sync that keeps the beta rollout simple and conflict-free

And we're here to help. Our customer success team has helped hundreds of companies sync tens of millions of records.

Close beta is currently one-way only and lighter than HubSpot or Salesforce in configurability and depth.

Trusted by outbound teams

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Windsurf
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Crescendo
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Get started in minutes

  1. Connect Close: Add Close as a Connected Account / CRM connection in OutboundSync during onboarding.
  2. Connect Instantly: Connect Instantly and select it when creating your Close webhook receiver.
  3. Create the webhook receiver: Create the Close webhook receiver in OutboundSync so Instantly activity can flow into Close.
  4. Run a test sync: Confirm Instantly activity on a real Close Lead before launch.
  5. Go live with the OutboundSync team: Launch the beta with guided onboarding and confirm the first production flow in Close.

Read the Close beta guide →

Close beta rollout

Close is in beta today. Onboarding is handled with the OutboundSync team, and the current Close integration is one-way with lighter configurability than HubSpot or Salesforce.

Need clarification?

  • What data does OutboundSync write to Close?
    OutboundSync can sync one-way email activity from Instantly into Close Leads during the current beta.
  • Which Close objects can it update?
    The current Close beta is focused on syncing activity into Close Leads.
  • Do I need admin access to set it up?
    Yes. Close beta onboarding is handled with the OutboundSync team, and we help connect Close as a Connected Account, configure the webhook receiver, and validate your first test activity.
  • Is the Close integration one-way or two-way?
    Close beta is one-way only. Activity flows from your sales engagement platform into Close.
  • Can synced activity be used in Close views or Smartviews?
    Yes. Teams can use the synced emails and notes in the views and Smartviews they build in Close. OutboundSync does not ship prebuilt Smartviews for the current beta.
  • Can I do this with Zapier, Make, or n8n?
    For simple notifications, yes. But production Instantly + CRM workflows often outgrow generic builders due to step-based costs and maintenance overhead. OutboundSync gives you pre-built Instantly CRM coverage, searchable historical event logs beyond 30 days, and sequencer-usage pricing instead of per-step billing.
  • When do I need a custom integration instead of no-code automation?
    Build custom only if your team is ready to own private-app maintenance and connector drift. OutboundSync is a native CRM app that supports native features like HubSpot Timeline/App Events, includes dedicated support, and gives you a standardized property model so downstream reports and automations do not need constant rewrites.
  • What breaks first when this scales?
    Instantly programs at scale need resilient event handling and suppression controls. OutboundSync is built for duplicate handling, idempotency, timing buffers, and queue recovery for high-volume outbound operations.
  • How is this Instantly Close integration priced?
    Close beta access is handled with the OutboundSync team. We scope the current rollout based on platform, volume, and setup requirements during onboarding.
  • Which Instantly tier/plan do I need?
    OutboundSync requires Instantly's Hypergrowth (or higher) plan, because it relies on Instantly's webhook and API features.

Book a demo and see how it works

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