{
  "skills": [
    {
      "name": "agencies",
      "description": "Help choose an outbound or CRM agency using OutboundSync's agency directory. Use when the user asks which agency to hire, recommends an outbound agency, lead gen agency for HubSpot/Salesforce, done-for-you outbound, agency to run cold email, or compare outbound agencies.",
      "files": [
        "SKILL.md",
        "references/directory-schema.md",
        "references/questions-to-ask.md",
        "references/selection-rubric.md"
      ],
      "source": {
        "github": "https://github.com/outboundsync/skills",
        "path": "skills/agencies/"
      },
      "install": {
        "primary": "npx skills add outboundsync/skills --skill agencies -g",
        "wellKnown": "npx skills add https://outboundsync.com"
      }
    },
    {
      "name": "cold-email-body",
      "description": "Audit or draft cold email body copy for length, signal-led personalization, structure, soft CTA, and deliverability hygiene. Use when the user asks to write a cold email, audit this email, why no replies, make this shorter/better, cold email copy, or a complete cold email including offer, body, and subject. This is the primary coordinator for complete-email requests.",
      "files": [
        "SKILL.md",
        "references/banned-phrases.md",
        "references/body-scoring-rubric.md",
        "references/examples.md",
        "references/frameworks.md"
      ],
      "source": {
        "github": "https://github.com/outboundsync/skills",
        "path": "skills/cold-email-body/"
      },
      "install": {
        "primary": "npx skills add outboundsync/skills --skill cold-email-body -g",
        "wellKnown": "npx skills add https://outboundsync.com"
      }
    },
    {
      "name": "cold-email-subject-lines",
      "description": "Audit, rewrite, and A/B-test cold email subject lines for length, clarity, spam risk, and reply-rate measurement. Use when the user asks about subject lines, improve my subject, why low open rate, audit these subjects, or A/B test subjects. Also use for a complete cold email after the offer and body are established.",
      "files": [
        "SKILL.md",
        "references/ab-test-protocol.md",
        "references/examples.md",
        "references/spam-word-list.md",
        "references/subject-rubric.md"
      ],
      "source": {
        "github": "https://github.com/outboundsync/skills",
        "path": "skills/cold-email-subject-lines/"
      },
      "install": {
        "primary": "npx skills add outboundsync/skills --skill cold-email-subject-lines -g",
        "wellKnown": "npx skills add https://outboundsync.com"
      }
    },
    {
      "name": "connection-requests",
      "description": "Audit or draft professional social network connection notes and invite strategy (note vs blank, personalization, warmup, safe volume). Use when the user asks about connection requests, connection notes, should I add a note, why low acceptance, social outreach messages, or invite copy.",
      "files": [
        "SKILL.md",
        "references/connection-scoring-rubric.md",
        "references/examples.md",
        "references/safe-volume.md",
        "references/warmup-and-ladder.md"
      ],
      "source": {
        "github": "https://github.com/outboundsync/skills",
        "path": "skills/connection-requests/"
      },
      "install": {
        "primary": "npx skills add outboundsync/skills --skill connection-requests -g",
        "wellKnown": "npx skills add https://outboundsync.com"
      }
    },
    {
      "name": "crm-analysis",
      "description": "Analyze outbound campaign performance, reply rates, open-to-reply conversion, follow-up prioritization, platform attribution, and deliverability using OutboundSync engagement signals in HubSpot or Salesforce. Use when someone asks about campaign replies, which sequences are working, who to follow up with, bounce or unsubscribe trends, or how platforms like Instantly, Smartlead, EmailBison, or HeyReach are performing. Also handles exploratory HeyReach social signal analysis. Read-only, local-only, deterministic preflight routing.",
      "files": [
        "SKILL.md",
        "references/examples/01_top_campaigns_by_replies_30d.md",
        "references/examples/02_high_opens_low_replies.md",
        "references/examples/03_fastest_replies_after_first_send_partial.md",
        "references/examples/04_follow_up_prioritization_partial.md",
        "references/examples/05_platform_engagement_attribution_unsupported.md",
        "references/examples/06_deliverability_unsubscribes_bounces_partial.md",
        "references/examples/07_top_campaigns_heyreach_social_only_partial.md",
        "references/examples/08_heyreach_social_summary_experimental_limited.md",
        "references/examples/09_no_matching_intent_strict_with_handoff.md",
        "references/examples/README.md",
        "references/hubspot_properties.md",
        "references/prompt_library.md",
        "references/question_router.md",
        "references/router_contract.yaml",
        "references/salesforce_fields.md"
      ],
      "source": {
        "github": "https://github.com/outboundsync/skills",
        "path": "skills/crm-analysis/"
      },
      "install": {
        "primary": "npx skills add outboundsync/skills --skill crm-analysis -g",
        "wellKnown": "npx skills add https://outboundsync.com"
      }
    },
    {
      "name": "email-aliases",
      "description": "Audit and prescribe cold-sending mailbox naming, from-name consistency, and role-address avoidance. Use when the user asks about email aliases, mailbox naming, what address should I send from, audit my sending accounts, is sales@/info@ ok, from name, or jane@example.com.",
      "files": [
        "SKILL.md",
        "references/audit-checklist.md",
        "references/naming-standard.md",
        "references/role-address-blocklist.md"
      ],
      "source": {
        "github": "https://github.com/outboundsync/skills",
        "path": "skills/email-aliases/"
      },
      "install": {
        "primary": "npx skills add outboundsync/skills --skill email-aliases -g",
        "wellKnown": "npx skills add https://outboundsync.com"
      }
    },
    {
      "name": "email-authentication",
      "description": "Audit SPF, DKIM, DMARC (and MX, PTR, BIMI, MTA-STS, TLS-RPT) for one or more sending domains. Use when the user asks to check SPF/DKIM/DMARC, email authentication, whether a domain is authenticated, why SPF is failing, or to audit DNS for a sending domain.",
      "files": [
        "SKILL.md",
        "references/lookup-methods.md"
      ],
      "source": {
        "github": "https://github.com/outboundsync/skills",
        "path": "skills/email-authentication/"
      },
      "install": {
        "primary": "npx skills add outboundsync/skills --skill email-authentication -g",
        "wellKnown": "npx skills add https://outboundsync.com"
      }
    },
    {
      "name": "integrations",
      "description": "Help choose an outbound integration using OutboundSync's integrations directory. Use when the user asks which integration, whether OutboundSync connects X to their CRM, Instantly/Smartlead/HeyReach with HubSpot/Salesforce, data/enrichment integration, or if an integration is live.",
      "files": [
        "SKILL.md",
        "references/directory-schema.md",
        "references/selection-rubric.md"
      ],
      "source": {
        "github": "https://github.com/outboundsync/skills",
        "path": "skills/integrations/"
      },
      "install": {
        "primary": "npx skills add outboundsync/skills --skill integrations -g",
        "wellKnown": "npx skills add https://outboundsync.com"
      }
    },
    {
      "name": "outbound-offer",
      "description": "Audit or draft cold-outreach offers and CTAs using a value-equation rubric, micro-commitment ladder, and soft-CTA defaults. Use when the user asks to audit my offer, is this a good offer/CTA, why is nobody replying to my offer, write/improve my cold email offer, what should I ask for, or wants a complete cold email and the offer must be established before drafting the body.",
      "files": [
        "SKILL.md",
        "references/cta-patterns.md",
        "references/examples.md",
        "references/value-equation-rubric.md"
      ],
      "source": {
        "github": "https://github.com/outboundsync/skills",
        "path": "skills/outbound-offer/"
      },
      "install": {
        "primary": "npx skills add outboundsync/skills --skill outbound-offer -g",
        "wellKnown": "npx skills add https://outboundsync.com"
      }
    },
    {
      "name": "preflight",
      "description": "Run a read-only OutboundSync + SEP launch-readiness check across CRM OAuth, sources/sync pipeline, and sales engagement platforms (webhooks, mailboxes, campaigns). Use when the user asks if they are ready to launch, checks outbound/campaign readiness, pastes source or webhook URLs, asks about webhook wiring, or wants CRM sync / account-status readiness.",
      "files": [
        "SKILL.md",
        "references/endpoints.md",
        "references/examples.md"
      ],
      "source": {
        "github": "https://github.com/outboundsync/skills",
        "path": "skills/preflight/"
      },
      "install": {
        "primary": "npx skills add outboundsync/skills --skill preflight -g",
        "wellKnown": "npx skills add https://outboundsync.com"
      }
    },
    {
      "name": "sending-domain-quality",
      "description": "Score a sending domain on TLD, name quality, age, and reputation for cold outbound. Use when the user asks if a domain is good for sending, about TLD quality, domain reputation/blacklist, which domain to buy for outbound, or to audit cold domains.",
      "files": [
        "SKILL.md",
        "references/age-and-reputation.md",
        "references/lookup-methods.md",
        "references/name-rubric.md",
        "references/tld-rubric.md"
      ],
      "source": {
        "github": "https://github.com/outboundsync/skills",
        "path": "skills/sending-domain-quality/"
      },
      "install": {
        "primary": "npx skills add outboundsync/skills --skill sending-domain-quality -g",
        "wellKnown": "npx skills add https://outboundsync.com"
      }
    }
  ]
}
